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Is Burberry making a mistake? | Fashion fail

By Posted on 2 4 m read 3.9K views

Is Riccardo Tisci going to f*ck up Burberry?

This is the second time that Burberry has been at the forefront of fashion news this fortnight. The first time for their disposal of their left-over stock. That’s another issue which I actually wanted to write about. But, this may surprise you… The second piece of news – the controversial logo change – now THAT  has triggered me more than all of Burberry’s burning clothes.

THIS IS THE NEW BURBERRY LOGO (be prepared to be underwhelmed):

If you like this new logo, then your opinion is WRONG! 😛

Let me tell you why.

Christopher Bailey would not have committed such a crime when he was at the helm of Burberry.

To me, this logo change doesn’t seem to about Burberry. It screams ego-trip. It’s a power move by Tisci

What is it with new Creative Directors coming into historic brands and the first thing they do is rebrand? Sometimes it’s needed. Burberry could use an overhaul in some areas of their public image, but one thing it did not need is a brand new logo.

Part of their brand identity is heritage and history. This logo is what translates that to me:

My issue isn’t necessarily with Tisci trying to modernise and bring the brand into 2018. Maybe if the new logo was still a serif font I’d have less vexation.

The issue here is that:

  1. The sans-serif just is too over-simplified to translate the luxury and history that Burberry is meant to be all about. I get that many other luxury brands use serif, but there is something about this logo that’s not fitting for Burberry.
  2. This took four weeks to design. Come on now. Apparently, this project actually needed four months! FOUR. MONTHS. To design this… Okay then.
  3. Where is the creativity? It looks like a watered down version of every. other. new. logo. out there.
  4. Following on from this, I feel like these rebranded logos have become a meme of their own. We have Hedi Slimane changing Yves Saint Laurent‘s beautiful script into the plain ‘Saint Laurent’ that we have today. Raf Simmons just changed Calvin Klein’s logo, which was designed by Peter Saville, who, surprise suprise, has designed this new Burberry logo. I mean, just look at how diverse he can be…

We also have Céline, Balenciaga, Diane Von Furstenburg… (the list goes on) with similar looking logos. To me, this new logo is this meme:

Can I copy your homework? sure just change it up a bit so it doesn't look obvious... ok.

Even the new monogram is blah. Why do they need a monogram? We already have the iconic Burberry check. This monogram just looks like a souk’s version of Louis Vuitton and Goyard mashed together.

 

[Read: Five Fashion Fails: Lawsuits filed against fakes]

If it ain’t broke..

In his statement about taking the job [Tisci] said, “I have enormous respect for Burberry’s British heritage and global appeal,”

Vogue

Being British, Burberry is an important brand to me. 2016’s Christmas campaign starring Domhnall Gleeson as Thomas Burberry perfectly captured what the brand is all about. Tisci coming in and demanding a complete rebrand within four weeks doesn’t seem to be someone who really wants to get in touch with the heart of the brand’s history. Imagine the research and archives you’d have at your disposal and the amount of time that it would really take to understand the complexities of what works and also what doesn’t work.

It’s a very bold move, even arrogant, to assume you know the failings and to overhaul everything when you’ve only been in post a couple of months.

To me, this logo change doesn’t seem to about Burberry. It screams ego-trip. It’s a power move by Tisci who wants to show everyone that he’s the new person in charge and he can do what he wants and he’ll get all the praise for any of the publicity it gets.

Italian designers can be brash and bold, which works for certain brands. But here, for Burberry, whose essence lies in innovative practicality – think back to the 1901 classic trench that was designed for British and French soldiers – I can’t see how Tisci is a good match. Come September, we’ll see if I’m proven wrong. I do look forward to seeing Tisci’s first collection, however. Who knows, maybe I’ll review it?

A Burberry gift box

Do you have any thoughts on this? Am I overreacting??? Let me know if you disagree and you like the new logo; I’d be interested to know why!

If you like a ranty post check out my ‘trends that need to die in 2018’!

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#FAIL: I’m shit at blogging

By Posted on 5 6 m read 2K views

This one is for everyone that has ever got stressed out about not being able to fit in the things you want to do around the things you need to do.

I suck at this.

So… I’ve been slacking. Anyone empathise?

I’m sure you’ve all have had that moment (or a lot of moments) where you’re doing something (or not) and just question if you’re doing it right, or whether you should be doing it at all?

Yeah, that’s what I’m wondering.

I started my blog because I wanted to have a project outside of my full-time job – something to allow me to be creative and have something to show for it.

But, checking my homepage I realise my last post was over THREE months ago!

Blogging requires posting frequently and I haven’t been. Just because it’s a side-project, doesn’t mean I shouldn’t stick to a schedule. Or does it? Now, I’m just second-guessing what the point of this is. I shouldn’t be stressing about it because it’s meant to be for fun and stressing isn’t fun.

Instead of accepting that I’ve inadvertently taken a blogging break and taking the time to recharge, I’m just getting worked up over it. My health hasn’t been great recently (something I’m not sure whether to go into here or not yet) and when I get in from work I’m too exhausted to do anything.

What I’m doing wrong

1. Not having enough time

Or should I phrase that to be ‘not making enough time’?

I’m at work all day – I’m not an early riser, as I suffer from insomnia from time to time, so during the week, getting up early to blog before work is a no-go and the evenings are the only time I have left. Except that’s when I have dinner, spend time with the boyfriend and see friends. Plus, being sat at a screen all day in an office then continuing to do that well into the evening cases headaches (literally and metaphorically).

Also, we’ve been looking to buy a house since the New Year, (no luck so far) and if you’re familiar with the process, you’ll know that you need to book viewings as soon as you have a spare minute free, which, yes, of course, is after work. There is a lot to cram in! I am busy, yeah… but am I really more busy than everyone else who has a full-time job and other responsibilities? This is something I wondered before – we’re always ‘on’ so we always feel rushed off our feet and so the things we enjoy and don’t ‘need’ to do get pushed to the side.

So what about the weekends when I’m not at work?

As I’m sure, this happens to everyone, no matter what you want to do, the weekends end up jam-packed with plans with people you can’t see during the week, the things you need to do, the things you don’t need to do but feel obliged to and suddenly you haven’t got any time left to yourself.

When do you have time after all that, you just feel too mentally and physically tired to do anything other than veg in front of the TV.

2. Not finishing posts

I contacted the lovely Primrose, who you probably already know blogs at Style Petal, to ask for her input into a post that I’m writing on Influencer Marketing and I’m also writing a collaboration post with Luke Christian about getting your motivation back (ironic lol) and I feel sooo bad that I haven’t published them yet!

The first post is written, so I don’t know why but I decided it needed to go more in depth. It needed to be the MOST DETAILED post ever written on influencer marketing. And it snowballed into a post that is longer than a dissertation and I can’t seem to structure it or put it into a logical order.

So, now I’m thinking it’s too long and messy and the perfectionist in me is not satisfied with posting it. I know I’ll end looking like this when it’s finished 👇 (and so will anyone who reads it).Skeleton waiting

(I’m sorry for being crap! I promise I’ll get around to publishing it).

So, not wanting to deal with the imperfect post that I’ve already started, I decided to write this one 😂. Which leads into the next point —> that I’m too much of a perfectionist.

3. Having too many expectations

I just have to admit it. I can’t do everything all at once. I’m not a robot.

The perfectionist side of me wants every single post to have high-quality photos that I’ve created myself that are also relevant. For example, if I’m writing about office culture or fashion, I’d want a photo of me in the office. Can you imagine? Me lying on a desk in the middle of an open-plan office posing for a camera, like, “what are you looking at, Barbara from Procurement?!” It’s just not always possible to create the vision in my head, which is why I end up with a long list of ideas and unfinished blog posts.

4. Freaking out about what I’m not doing

Argh, I haven’t scheduled any Twitter content to promote my posts… I need to go and take loads of photos for Instagram, I’ve got to spend three hours commenting on other people’s blogs, I’ve not replied to that email about car tyres, I’ve been meaning to make business cards for four months now!

Okay, THIS does not help. I will always do this though, it’s just the way I am!

I’m happy that just one person has read my blog, so that is what I’m going to focus on – there is at least one person who’s read what I’ve written!

What I’m going to do instead

1. Low stats equal low mood Don’t let stats affect me!

So many bloggers comment that when the stats go down, so does their mood. We really shouldn’t let this get to us. (Easier said than done).

I haven’t posted frequently on my site or on Instagram and the unfollows ensue and the page numbers drop. Ugh. I’ve put in so much effort for people to become disinterested. I know why they are low, so I know how to fix it. Frequent and quality posting is key to an engaged audience and I can’t expect numbers to rise when there’s nothing new to see.

There really is no point getting bummed out about something that really doesn’t matter all that much.

I’m happy that just one person has read my blog, so that is what I’m going to focus on – there is at least one person who’s read what I’ve written!

2. Don’t compare

Comparison Is the Thief of Joy

Yeah, there’s something in that.

I look at bloggers who have been doing this for years, turned it into their full-time career and churn out quality content consistently, alongside going to events and travelling and I think ‘wow, that’s amazing, why can’t my blog be like that?’.

Well, it can’t. Because this is just a hobby that I do after work and at the weekends (when I can – see point 1 above!). I shouldn’t feel bad about my work because of comparison. So, I haven’t posted in a while… I can’t compare that to someone whose literal job is to do just that.

You know that saying ‘you have the same amount of hours in a day as Beyoncé’? It’s meant to be motivational, but it’s not.

True, you can’t make more time, but no one is in the same position as her. If you’re a single parent, who works a day job and are trying to make it as a musician, comparing your success as a musician to Beyoncé’s isn’t logical. She has a huge support network, people who’ll look after her children when she can’t, assistants, cleaners, chefs, etc etc etc. So, she has as much time as she needs to put 100% effort and concentration into her craft. You get the point.

Everyone’s journey is different, so just be proud of what you’ve achieved 🙂

3. REST and don’t make myself ill

There’s a reason I took a break (even though I didn’t mean to). I’ve had some difficult months and instead of just focusing on my health and my family, I’ve been beating myself up about not doing enough for my blog. And that’s been making it worse.

In the future, I’ll just listen to what my body’s saying, post a little notice on the blog saying ‘be back soon’ and don’t worry. This is for fun and I don’t know why I’m putting pressure on myself.

Thanks for reading, if you made it this far! Do let me know if you’ve ever felt the same and if you have some advice to share.

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Is Snapchat dead?

By Posted on 3 5 m read 2.2K views

Did Kylie Jenner just kill Snapchat or was it already a sinking ship?

Snapchat boomed out of nowhere. Now, it’s an advertising platform for multi-million-pound companies; a far cry from being known as ‘that shady app’ for people sent ‘those kind of photos’ that conveniently disappeared.

It seems that Kylie Jenner killed Snapchat overnight with her tweet:

Kylie Jenner's tweet: 'sooo does anyone else not open Snapchat anymore? Or is it just me... ugh this is so sad.'

A tweet that cost Snapchat ONE BILLION DOLLARS.

However, it’s probably a little more complicated than that. Snapchat was being beaten to the floor and Kylie’s just delivered the final blow.

I just have the image of Scar and Mufusa (RIP) at the edge of that cliff. Here’s the metaphor:
Mufusa = Snapchat. Kylie = Scar. Cliff = shit tonne of money.

Image of Kylie Jenner's face photoshopped onto Scar from the Lion King and the Snapchat ghost photoshopped onto Mufusa, hanging from a cliff.

This is the worst photoshop ever. But I wanted to bring the vision to life. (Rights belong to Disney)

Following this episode, they made a very distasteful joke about Rihanna’s domestic abuse at the hands of Chris Brown. This led to a lot of angry Rihanna fans, and well most people on Snapchat, leading to further damage to their bank account ($800 Million).

There were a few bumps in the road before this. Snapchat was growing fast and making so much money, that perhaps these blips weren’t taken seriously.

Here is the timeline of Snapchat’s ups and downs:

2011
Snapchat launches

Everyone’s like: ‘hey I’m on Snapchat, add me!’ and then you’re like: ‘WTF is Snapchat’
Everyone: ‘It’s this thing where you send a photo to someone; it lasts for 10 seconds and then it disappears’
You: ‘So, it’s for sending dodgy pics that you don’t want other people to save to their camera roll’.
Everyone: ‘Uhhh… I guess’.

2012
Funding

Major funding goes on. They raise $10million and then value the company at $70million.
One of the funders of Instagram also invests.

October 2013
Stories

Snapchat launches the famous ‘snap stories’ function, which was an instant success.

November 2013
Snapchat pisses off Facebook

Facebook tries to buy Snapchat for $3billion. To which they declined. This probably turned Facebook’s friendly competition into: “I WILL END YOU”.
That’s what I took from it, but both companies declined to make a statement, so that’s PR talk for ‘i f*ckin h8 u now’.

2014
Hacked

Snapchat is hacked to send people spam pictures of fruit smoothies.

(Not that important. Highlights security problems, but I included this part mainly because this the nicest sort of spam you could receive).

2014
Snapchat gets in trouble

Snapchat broke the terms of the Federal Trade Commission. If you’re a blogger or in advertising, then you’ll be aware of how hot they are on their rules. Basically, Snapchat made out to the public that photos would not be saved and would disappear, when, in fact, that wasn’t the case and actually they were stored on a cloud somewhere.

2016
Snap’s estimated market value climbs to $25–35 billion.

August 2016
Facebook goes head-to-head

Facebook updates Instagram to include Instagram ‘stories’. Like… Ohhhh no you di’n’t!’
The is one of the worst things that has actually happened to Snapchat.
Snapchat growth slowed 82% after Instagram Stories launched and a lot of its audience was lost to Instagram.

March 2017

Snap Inc. goes on the NY Stock Exchange, selling 200 million, priced at $17 per share, for a total of $3.4 billion

June 2017
Snapchat are worried

Downloads drop by 22% and Snap’s share price falls in one week from $27 a share back down to its IPO* of $17… In other words ‘oh snap’ (pun intended).

August 2017
One year on since Instagram copies stories

Snap’s stats are crap.
Snapchat’s monthly active user rate down from 17.2% to 5%
Snapchat’s Stories users halts at 166 million daily users, whereas Instagram now has 250 million.

“Facebook and Instagram didn’t have to outdo Snapchat. They just needed to copy it and put it in a more convenient place in apps that people of all ages already use.”

Instagram Stories turns 1 as daily use surpasses Snapchat

January 2018
People hate Snapchat

Snapchat’s big redesign bashed in 83% of user reviews (*2.)

February 2018
Kylie’s tweet

One simple tweet from a reality person wiped $1billion of Snap’s stock market value.

March 2018
Rihanna vs. Snapchat

A ‘thrid party ad’ – put in airmarks, because Snapchat may be trying to place blame on someone else – slipped through their approval process and the ‘joke’ fell flat. It was a game of ‘would you rather slap Rihanna or punch Chris Brown?’. This alludes to the domestic abuse that Rihanna suffered at the hands of her ex-boyfriend and massive douchebag Chris Brown.

The result? Snapchat loses $800 million

Snapchat stocks plunged by 4 percent on Thursday, losing the app nearly a billion dollars this week—evidently due to Rihanna fans who decided to delete the platform from their smartphones.

‘Snapchat Lost $800 Million After Rihanna Criticized Its Offensive Ad’

So what’s going to happen?
Predictions

I don’t have a crystal ball, but it’s not looking great for the app, although I’m sure we haven’t seen the end of Snapchat. Now there are a lot of investors and companies relying on the app to make big money, so they won’t let it die so easily. It may be the case that Snapchat stops growing and gradually users begin to become inactive over a period of a couple of years, as advertisers stop paying.

The developers will do all they can to claw back their reputation and the users. I think it could be heading for a MySpace funeral. A site that was once visited MORE THAN GOOGLE, MySpace is now probably only visited by people looking up their old profile to have a laugh at photos from year 7. To fill you in, MySpace lost its users as soon as new owners began to monetise it. This is exactly what everyone is getting annoyed with on Snapchat.

What I think Snapchat might try next

Live videos

Facebook, Instagram, Twitter and even YouTube all have live video facilities. To compete and stay relevant, Snapchat may end up doing the same. Well, they’ll need to do the same. They dabbled with broadcasting the Winter Olympics in February, however, have no plans to let users launch their own live videos. Missing a trick there.

Influencer Marketing

They’ve had a lot of bad press from some of the biggest names in celebrity culture, so maybe to counteract it, maybe they’ll try some proactive positive PR by using celebrities to promote it, to counteract the negative from Kylie and Rihanna.

Make advertising easier for brands

Digital marketing research showed that “brands and media buyers believe Snapchat is the hardest platform to advertise on” over Facebook, Twitter, Google and Amazon. It’s also one of the most difficult to gauge Return On Investment. If Snapchat is to survive, they need to stay competitive with Facebook – where marketers put most of their marketing budget – so, Snapchat need to lure back their advertisers, so they can keep their investors happy and retain profit.

Snapchat will most likely have a few more tricks up its sleeves before it disappears. What do you think will happen to Snapchat?

Do you think Snapchat has had its day? Or do you think it will ride out the rough patch and survive?

Sources

1. Twitter

2. Tech Crunch

3. Forbes

4. Vanity Fair

5. Digiday

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Fashion trends that must die in 2018

By Posted on 22 4 m read 3.3K views

8 fashion trends that need to stop!

“A trend simply reflects what seems to be going around at any given time.”*

Some are born out of necessity, some are expensive, some out-stay their welcome and some are downright wrong (see number 8). Some are all of the above. Trends come and go and these are those that need to go.

They’ve gotta go…

1. Ridiculously ripped jeans

Cue the jokes about me sounding like your nan, but why am I paying so much money for something that is already torn before it leaves the shop?

I’m here for rips in the knees and some artful fraying – modest rips, shall we say – but what in the hell are these rips all the way up to your butt cheeks? You know the ones. Just imagine Kylie Jenner as an extra in the Walking Dead – the sort of jeans that character would wear. Just please. Someone make it stop. Or, just give me £40 and I’ll happily ruin some of your old jeans for you.

2. Nude everything à la Yeezy

I like nude colours. They can look so chic. Especially suiting pieces (see my photo below 😉). But what I can not get on board with is nude body-con pieces paired with more nude and even more nude, so you become all camouflaged. I’m thinking most things Yeezy and these sorts of outfits that Kim Kardashian wears. Unless penis in a condom is the look you’re going for. (Sorry for all the weird imagery. And we’re only at no.2 in the list).

You know what I want to see this year? More colour!

Kim Kardashian wearing some god awful latex, shiny, nude colour dress

3. Gucci marmont belt

“A trend simply reflects what seems to be going around at any given time.” And there has been a lot of Gucci belts going around. I mean A LOT. It’s hard to open Instagram without seeing one… and it’s (dare I say it) a bit too samey. This isn’t new either; I think this has been around the last two and half years now and I’m a bit tired of it.

The GUCCI BELTS NEED TO GO.

“But I spent a lot of money on this!” you may cry. Don’t get me wrong, I actually love these belts and I’d be lying if I said I didn’t want one. I even considered getting one… But y’know – money, sizing, stock problems (what you gunna do?). But the main problem with this trend is that it’s just that: a trend. An expensive one at that.

Alas, it doesn’t seem to be going anywhere anytime soon. I have a feeling this will probably divide a lot of opinions!

PS I know Moschino belts were a big blogger thing a while back. They were an eighties revival, and for me, a classic. So, after the hype died down I got one in a thinner width and less in-your-face. I see less people (and less fakes) with this belt, so it looks a bit different.

Want a designer belt? Why not try one that’s not ‘trendy’ so you’ll never have to worry about it going out of fashion?

My top alternatives to the Gucci belt

4. The ‘choker’ dress

To be honest, this one isn’t offensive at all; I’m just not sold on this trend – is it a choker or is it a dress? You want to wear a choker, why not put on a necklace? This one looks a bit faffy for me to buy one of these, although it does look good on a lot of people, I’m just probably not one of them.

5. UGLY sneakers!

Just… No. I couldn’t ever jump on this bandwagon. If I wore some of these trainers in P.E. back in school in 2008, I would have got so bullied. Don’t these Balenciaga trainers just remind you of something you get out of lost property when you left your kit at home?

I’m still seeing these this Fashion Week… Part of me thinks there’s an inside joke. I can imagine the brands and influencers talking ‘let’s make the ugliest shoes possible a ‘thing’ and see how much people will pay for them?! It’ll be hilarious”.

Yeah… I’ll stick to my white Nikes thanks.

Louis Vuitton's extremely ugly sneakers

Louis Vuitton

6. Slogan tees that make no sense

Don’t get me wrong, I love a slogan T-shirt. I have too many to count. And they are definitely going nowhere… if anything, we’ll see more of them (if that’s possible), but what I just don’t get, are slogan tees that chucked some words together to form a sentence that doesn’t mean anything. These are some hilarious examples I’m talking about.

7. Low jeans on men

This has gone on for too long. Wear your trousers properly! I can see your pants and it looks like you shit in a nappy. That’s all.

Liam Payne wearing jeans so low you can see his boxer pants!!

8. Wearing IKEA bags

Let me repeat that for you, so you can let that sink in. People were actually making clothes out of those blue Ikea bags and wearing them, out in actual public. Now, I don’t know if this was a full-on trend; I didn’t see my Instagram cluttered with Ikea, nor have I seen anyone wearing this, but this wave of nonsense is too funny not to include.

I believe the whole thing started to poke fun at Balenciaga for producing a £1,600 bag that looked eerily similar to Ikea’s shopping bag. Is it just me or has Balenciaga had an identity crisis?

I gotta give to those people for their creativity with this though! Check out Some of the Best (and Most Ridiculous) Products People Have Made From IKEA Bags.

Three people wearing IKEA bags as 1. a coat, 2. shorts and 3. bralette

Do you agree/disagree with my list? Is there a trend I missed that you would really like to see disappear this year?

Leave a comment below 🙂


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Why perfume will always stand the test of time

By Posted on 5 4 m read 2.8K views

The power of perfume

*This post is sponsored by Clive Christian.

Next to flowers, perfume is at the top of the gift list for Valentine’s Day. Why? A perfume can evoke feelings and it can be a symbol of love. Scent is powerful: from its rich history to the way it can evoke emotions and memories. This list of Valentine’s gifts for Him and Her include the very same perfume that Prince William and Kate received for their wedding day. What a romantic gift for a special someone… (or yourself!)

The power of perfume means our love affair for fragrances is going nowhere.

Here’s why:

A royal history of fragrance

Ever since civilisation, perfume has existed. Perfume is an ancient ritual, which goes all the way back to Ancient Egypt, much like the beloved red lipstick. Scientists believe that frankincense was most likely used for Pharoahs’ perfumes, which was understood to be a scent of the Gods. Perfume with expensive and exotic ingredients was a symbol of status.

King Tut (King Tutankhamun Exhibit - Cosmetic Jar with a Recumbent Lion on the Lid)

Ancient Egyptian Cosmetic Jar on display at the King Tut Exhibition.

In 1872 during the reign of Queen Victoria in Britain, The Crown Perfumery was established; this would later become Clive Christian. Queen Victoria was so impressed with the perfumery that she granted permission to use the image of her crown for the crystal bottle-stoppers – a honour which still endures today.

“In ode to Queen Victoria and Prince Albert, who made perfumes for each other as a symbol of their enduring love, many Clive Christian perfumes are created in matching pairs…”

Telegraph

It seems the Christian Clive tradition was passed down to another royal couple…

For His Royal Highness Prince William and Catherine Middleton in honor of their union, Christian Clive was commissioned to create this bespoke presentation of his No.1 perfume. Complete with their initals and diamonds, of course.

The bespoke perfume bottles presented to Catherine and Prince William on their wedding day. The his and hers matched pair of Clive Christian No. 1 Perfumes with gold etched initials for Catherine and William. The perfume bottles are hand-cut crystal with a brilliant-cut diamond solitaire embedded in them. A “C” is etched in gold on the women’s, and a “W” on the men’s—a gift fit for a royal pair.

The bespoke perfume bottles presented to Catherine and Prince William on their wedding day.

How fragrances affect us

It’s well-known that there are strong links between smell and memory. Certain scents can actually affect our physical well-being too.

75% of all emotions generated every day are due to smell, and because of this, we are 100 times more likely to remember something we smell over something we see, hear or touch.”

Scent Research

I like to use a perfume for the first time when I travel to a new place. This is because whenever I smell that fragrance again the next time, I’ll immediately be transported back to that place. There’s a particular fragrance that I only wore whilst living in Madrid and now, when I catch the same scent, I vividly remember walking down Gran Vía.

Why we like some fragrances more than others

Research suggests that our perfume preferences are subconciously based on smells that bring us happy memories. Whether we realise it or not.

“We only learn to think of smells as ‘good’ by associating them with good feelings”. So, liking a scent partly comes down to good memories associated with it.

The other deciding factors as to whether you like a fragrance:

1. Familiarity:

If someone in your family wore a orange-based fragrance, you will be more partial to citrus scents.

2. What your body needs:

If you’re body’s in need of something, you’ll be attracted to a scent that can help. For example, if you’re feeling a bit tense, you’ll be drawn to vanilla which helps you to relax (more on this here).

3. The nature of your personality

Psychologists can tell what your favourite fragrance says about you.

If you’re a night owl, you probably favour oriental notes; outgoing and experimental people will like fruity notes; floral fans tend to feminine, friendly and outdoorsy.

Fun Fragrance Fact

Monkeys use perfume too!

Scientists have found some monkeys, such as the Mexican spider monkey, mix their saliva with crushed leaves to use as a perfume! They may apply this concoction to themselves every two hours in a day.
The aromatic plants they use are: the Alamos pea tree, which has fragrant leaves and flowers, a flowering trumpet tree, and wild celery.


Outstanding perfume creations are forever.

-Clive Christian

Perfume will always stand the test of time

Applying a fragrance becomes habit for many of us. It tells others who we are. Perfume has the power to lift our spirts and bring back fond memories. From ancient civilisations to modern day, perfume has always meant something more to us. The industry continues to grow year-on-year and has no signs of slowing down. I think this is because perfume is more than just a pretty glass bottle that sits on your dressing table.

Is perfume important to you? Leave a comment below!

Articles quoted:

What makes Clive Christian so exclusive

Monkeys use perfume

What perfumes did Ancient Egyptians use?

Scent research

15 things you didn’t know about fragrance

What makes us like or dislike a fragrance?

So THAT’S Why You’re So Attached to Certain Perfumes

What your favourite fragrance says about you

Clive Christian: The scent of royalty

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Be kind this Christmas: this one gift will help the homeless

By Posted on 0 3 m read 1.7K views

How you can easily help the homeless this Christmas by buying a £10 calendar

‘It’s the most wonderful time of year’ as it’s famously sung. For others, though, Christmas can be cruel.

A couple of days ago I was wandering around Spitalfields Market, walking amongst the stalls and the Christmas lights; everything felt so festive.

I was stopped by a volunteer with a charity box. A lot of people would be thinking, like I did: ‘what am I going to be roped into now?’.

But I stayed to listen. And I’m glad I did.

I had just been wandering around the city doing a spot of Christmas shopping. I saw something sparkly in the window of a luxury watch boutique with a price tag that had a few noughts on the end. I thought, “I wish I could just go in and buy that!”

Then, I feel a pang of guilt as I thought about people sleeping rough, who are probably wishing they could afford a £3 sandwich.

That’s when this lovely lady approached me and explained Café Art’s initiative: the MY LONDON calendar.

Café Art 2018 MYLONDON calendar

In the middle of Spitalfields Market there is currently a photography exhibition of stunning imagery of London life.

COVER OF 2018 CALENDAR: Angel Kid, Shoreditch.

Cover of 2018 Calendar: https://www.cafeart.org.uk/gallery

All of the photos you see were taken on disposable cameras and by homeless people. And they are amazing.

This is what the MY LONDON calendar is all about:

Thirteen beautiful photographs, taken by 100 homeless people over five days, are part of the 2018 MyLondon calendar.

“Every year we have a photography contest with disposable cameras. We give them out with the goal of empowering people affected by homelessness – to give them skills, confidence and eventually to earn some money by selling the photos and the annual MyLondon calendar.

On 30 June 2017, 100 Fujifilm one-time-use cameras were given out at St Paul’s Cathedral. The goal was not to focus on homelessness, but to capture the London they love.”

I love this whole idea. The photos are stunning and showcased some beautiful hidden sides to London. It makes sense that I should buy the calendar. London is my favourite place, the photos are amazing and you get to give back at the same time. It is wonderful to allow people to be creative in this way, and benefit from it, in more ways than just monetary. Plus, the calendar is such good quality.

This is such an easy way you can be a part of this amazing project. Just pick up a copy when you’re out Christmas shopping or just add it to your basket if you’re online; it’s easy. By buying the calendar, we help complete the circle and give back to those people who captured such brilliant shots of the city.

Buy the calendar here!

If you’re getting one anyway, it might as well be this one.

So, for 2018, instead of buying a Harry Styles calendar or whatever, why not give a gift with a purpose that gives back?

*Image belongs to Michelle Goldberg and Café Art in the 2018 calendar. Buy your own copy here.

It was lovely to meet you, Café Art!

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Why a red lip is more than just makeup | History of red lipstick

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I’m excited about this one, as it’s a collaboration with the gorgeous Siyana! This is our red lipstick collab, so make sure you check out her post here!

Red lipstick is more than makeup; it’s a fashion statement

Cleopatra, Queen Elizabeth I, Sarah Bernhardt, Clara Bow, Rita Hayworth, Marilyn Monroe, Madonna, Dita Von Teese: all iconic women who are recognised for two things in common. One is their ruby lips and, second, being recognised as powerful and strong women, not afraid to push boundaries.

History of the red lip

Makeup is certainly not a modern trend; in fact, it dates back thousands of years.

Birth of red lipstick: Ancient Egypt, 3000 – 2700 B.C.

In Ancient Egypt, royals and nobles would crush semi-precious stones into a paste to decorate their lips. Cleopatra was known for crushing red beetles and ants to make a bright red lip stain.

A lot beauty bloggers may now exclaim in excitement at a new lip launch claiming ‘the colour’s so nice, I could die!’ or ‘this product’s worth dying for!’ Well, for many Ancient Egyptians, that would actually be the case. Wearing lipstick could be life-threatening, thanks to a toxic solution that could lead to serious illness and death!

The phrase ‘Kiss Of Death’ was coined because of the harmful mixture of fucus-algin, iodine, and bromine mannite that Egyptian women used to create lipstick.

Elle

1500s: Royal Red

Elizabeth I’s distinctive look has always been her pale powdered face and cherry lips. She would apply a mixture of crushed crimson plants with beeswax and, from then, her look was coveted by the ladies-in-waiting.

Known as the Virgin Queen, she was as independent and powerful as she was stylish – she didn’t need a husband to rule – just a swipe of lipstick. Although, it was said that she died of blood poisoning caused by her lipstick, which contained noxious mercuric sulphide.

1700s: Red lipstick threatens the government

According to Fashionista, in ‘1770, the British government finally passed a law that formally condemned lipstick on the basis that “women found guilty of seducing men into matrimony by cosmetic means could be tried for witchcraft.” ‘

Lol.

1800s: Coming out

Cosmetics had fallen out of fashion at this point, as Queen Victoria didn’t approve. However, the first actress to make a stand with her red lips was Sarah Bernhardt.

Before this time, women would apply makeup behind closed doors. But, the French actress famously applied her bright rouge lipstick in public. A major taboo at the time!

Why a red lip is more than just makeup | Red lipstick history. Hannah is in a cuddle H&M oversize jumper dress in cream, with classic Burberry check cashmere scarf. Wearing red lipstick in the snow.

I’m wearing a mixture of Chanel Rouge Allure Velvet in La Fascinante and Nudestix Intense Matte in Stiletto 15% off with code GIFT

1920s: Cupid’s bow

Film stars were all wearing deep, dark red lipsticks. Clara Bow, who made the ‘Cupid’s bow’ popular, would wear the darkest shade she possibly find, so that it would show up in black and white films and photos.

That’s the thing about red lipstick – it’s a beautiful case of chicken and egg. It may require confidence to wear, but confidence can actually be a result of putting on red lipstick – and no one needs to know which comes first.

-Psychologies

1930s and 40s: Symbol of resilience

With Word War II, women would begin taking on men’s jobs in the factories and wearing their lipstick let them express their femininity while wearing typically masculine boiler-suits. At the same time, wearing it was an act of defiance.

“Hitler hated red lipstick and would not allow any women around him to wear it since he claimed it contained animal fat from sewage,” – History of red lipstick

Although, we all know the true reason Hitler didn’t like red lipstick was because it empowered women, whereas he preferred women in their traditional roles.
In 1933, Vogue declared lipstick “the most important cosmetic for women,”.

It boosted women’s morale so much that the government actually implemented a scheme for women’s dressing rooms in the factories to always be stocked with lipstick. Elizabeth Arden released their lipstick ‘Victory Red’ and all marketing for it called for the women to wear red in support of the troops and in hope for victory. A far cry from 1700s when the government banned the cosmetic.

1950s: Glamour

The colour red was popular during WWII, but in the late 40s and 50s, it really sky-rocketed globally thanks to internationally famous stars like Marilyn Monroe and Rita Hayworth. Once a colour of seedy-ness, now red lips were the uniform of Hollywood icons.

Marilyn has left such an impact on modern-day culture that her crimson lipstick was voted the most iconic beauty trend of all time.

1960s – 1970s: Pale and nude lipstick revolution

As new icons came in like Twiggy, the new fashion was pale, nude and pastel lipsticks and red lost its allure. But it would not be long until Madonna would revive the shade in the 80s.

My red lipstick collection

I used to be terrified of wearing red lipstick. I dipped my toes in the water with nudes, pinks and paler colours. The more I wear red lipstick now though, the more I want to wear it!

My absolute favourite red lipstick is the Chanel Rouge Allure Velvet in La Fascinante, lined with No7 Precision lip liner. From the packaging, to the formula, to the colour, everything about it is so luxurious.

It’s a little bit drying, but the lasting power is amazing. I can go out for dinner and drinks and not need to top it up. It doesn’t even come off on my glass.

Here are my red lipsticks and I would recommend all of them:

Swatches of 1. MAC Matte - Lady Danger, 2. Bourjois Rouge Velvet - Hot Pepper #03, 3. Nars Powermatte - Starwoman, 4. Chanel Rouge Allure Velvet La Fascinante #38, 5.  Lord & Berry - Maraschino #2683, 6. Nudestix Intense Matte - Stiletto, 7. Charlotte Tilbury Matte Revolution - Glastonberry, 8. No7 Precision Lips Pencil - Red.  

Red lipstick is empowerment. Red lipstick symbolises women’s journey to present-day.

Until I started research for this post, I never truly thought about what wearing a red lipstick stood for. It’s only taken around 5,000 years for red lipstick to become fully accepted in society.

No other colour of lipstick has the same feeling or connotations that red lipstick does.

Red lipstick represents what women have gone through and what they stand for. It’s also a reflection on society. As well as looking pretty and making you feel confident in an instant!

If you’ve never had the confidence to wear it or only wear it, I’d say give it a go but starting in baby steps – maybe a subtle a gloss.

It’s great that it’s starting to be embraced again – take one look at the red carpet, the high-street, the office…

I hope you enjoyed this and let me know in the comments what you think. And if you have any recommendations, definitely let me know!

In the post

Jumper: H&M

Scarf: Burberry Cashmere scarf in classic check (Mine’s second-hand chic 😉 Purse friendly option from H&M)

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Why are we ALWAYS so busy? Even when we’re not?

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Millennial ‘busy-ness’

We’re busy. All. The. Time. Even when we’re not busy.

If that makes any sense to you, then you’re certainly experiencing the same phenomenon as me.

These days, being ‘busy’ is the modern-day curse. Or luxury depending how you look at it.

When I started this blog back in May, I didn’t quite realise how much time it would actually take. That’s not a problem, because I love doing it, but it does seem to add to the pressure of another thing to make time for.

Work has been hectic and I’ve been staying late, I’ve booked myself in to see different groups of friends and said ‘yes’ to various outings all at the same time… and it just feels like I have no time to tidy up and keep on top of my blog. I’M JUST SO BUSY, YOU GUYS.

Except that I’m not. Not really. I still found time to watch ‘I’m a Celebrity Get Me Out of Here’ most evenings and that’s one hour I could have spent writing. And that’s okay, we’re allowed to have downtime. But it just feels like I have no time because my brain is still whirring away. There is a pressure to always be ‘on’, so relaxation time is spent worrying about what we’re not doing.

More time, so much more to do.

In fact, we have more leisure time than we used to. On average, we work less than they did in the 60s. Yet, with so much available to us, the wide variety of choice and the overwhelming amount of information, everything seems hectic. Thanks to technology it can also seem as if time is going quicker and so it feels like we have too much to do in the time we have.

Competition and status.

If I slip into a conversation: ‘oh I’ve been so busy recently’, in stead of a question about what I’ve got going on, I’ll be met with a dismissive ‘oh yeah, me too!’. This could be a competitive, or simply, a statement of fact: we’re all busy. And we’re all guilty of it.

Studies suggest that people between the ages of 21 and 34 have become workaholics or want to appear to be. And the below quote suggests why:

A full Outlook calendar seems to have replaced the sports car as the new status symbol. Being busy means you’re important, needed, valued.

Forbes

The busier you are, the more important you are? There are whole studies dedicated to the relationship of busyness with status. See: ‘Ugh, I’m So Busy’: A Status Symbol for Our Time.

FOMO and learning to say no.

“Oh I have to do abc…”, “I absolutely need to get xyz done…” unless these things will directly impact us right there and then, like paying a bill, we probably don’t HAVE TO do half the things we say we do. I know, easier said than done!

You know I mentioned how many things I have going on at one time? Well, that’s my own fault. I wouldn’t be so busy if I didn’t keep organising my schedule like that. You get that ‘Fear Of Missing Out’, and you want to be a part of what’s going on. When you’re not a part of it, you see everyone else’s busy timelines on social media. There you have it. You’re busy looking at everyone else being busy and you’re worried that they’re busier than you and you’re not busy enough! Phew… It’s just exhausting thinking about it.

There is no shame in having to say no. And sometimes we should.

There is a pressure to always be ‘on’, so relaxation time is spent worrying about what we’re not doing.

Time to switch off.

The reason we’re SO BUSY, or feel busy is that nowadays, we are never disconnected. Unlike never before, there is always a constant connection to the rest of the world via internet, phones etc etc. Technology is so ingrained into our lives, that we can be connected by work, friends, companies trying to sell us things and so on, at literally any time of day.

So, even when we’re not actually doing anything, we’re so aware of everything that’s going on, that we don’t feel like we’ve had a break.

There is no room or time to exhale and let go of everything. I’m often multi-tasking so much, that when I’m left to myself, I feel restless.

Let’s all just try to chill out. Let’s relish in not being busy when we have the chance. Give me Netflix and chill any day. And switch off that social media!

(She says, whilst tweeting this out to the world!)

What do you think? Are you getting stressed about how busy you are? And do you have any tips on how to cope with it?

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