{"id":5972,"date":"2018-01-31T18:51:33","date_gmt":"2018-01-31T18:51:33","guid":{"rendered":"https:\/\/www.hannahgladwin.com\/?p=5972"},"modified":"2019-04-04T16:36:52","modified_gmt":"2019-04-04T16:36:52","slug":"power-of-perfume","status":"publish","type":"post","link":"https:\/\/hannahgladwin.com\/home\/power-of-perfume\/","title":{"rendered":"Why perfume will always stand the test of time"},"content":{"rendered":"<h1 style=\"text-align: center;\">The power of perfume<\/h1>\n<p style=\"text-align: center;\">*This post is sponsored by <a href=\"https:\/\/www.clivechristian.com\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Clive Christian.<\/a><\/p>\n<p style=\"text-align: center;\">Next to flowers, perfume is at the top of the gift list for Valentine&#8217;s Day. Why? A perfume can evoke feelings and it can be a <strong>symbol of love<\/strong>. Scent is powerful: from its rich history to the way it can evoke emotions and memories. This list of\u00a0<a href=\"https:\/\/bit.ly\/clivechristiangifts\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Valentine\u2019s gifts for Him and Her<\/a>\u00a0include the very same perfume that <a href=\"https:\/\/www.vanityfair.com\/style\/2011\/05\/the-scent-of-royalty\" target=\"_blank\" rel=\"noopener noreferrer\">Prince William and Kate received<\/a> for their wedding day. What a romantic gift for a special someone&#8230; (or yourself!)<\/p>\n<p style=\"text-align: center;\"><strong>The power of perfume means our love affair for fragrances is going nowhere.<\/strong><\/p>\n<p style=\"text-align: center;\">Here&#8217;s why:<\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-weight: 400;\">A royal history of fragrance<\/span><\/h2>\n<p style=\"text-align: center;\">Ever since civilisation, perfume has existed. Perfume is an ancient ritual, which goes all the way back to <strong>Ancient Egypt<\/strong>, much like the beloved <a href=\"https:\/\/www.hannahgladwin.com\/red-lips\/\">red lipstick<\/a>. Scientists believe that frankincense was most likely used for Pharoahs&#8217; perfumes, which was understood to be a scent of the Gods. Perfume with expensive and exotic ingredients was a symbol of status.<\/p>\n<div id=\"attachment_6630\" style=\"width: 484px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-6630\" loading=\"lazy\" class=\"wp-image-6630 size-full\" src=\"https:\/\/www.hannahgladwin.com\/wp-content\/uploads\/2018\/01\/King-Tut-King-Tutankhamun-Exhibit-Post-card-of-Cosmetic-Jar-with-a-Recumbent-Lion-on-the-Lid.jpg\" alt=\"King Tut (King Tutankhamun Exhibit - Cosmetic Jar with a Recumbent Lion on the Lid)\" width=\"474\" height=\"530\" srcset=\"https:\/\/hannahgladwin.com\/wp-content\/uploads\/2018\/01\/King-Tut-King-Tutankhamun-Exhibit-Post-card-of-Cosmetic-Jar-with-a-Recumbent-Lion-on-the-Lid.jpg 474w, https:\/\/hannahgladwin.com\/wp-content\/uploads\/2018\/01\/King-Tut-King-Tutankhamun-Exhibit-Post-card-of-Cosmetic-Jar-with-a-Recumbent-Lion-on-the-Lid-268x300.jpg 268w\" sizes=\"(max-width: 474px) 100vw, 474px\" \/><p id=\"caption-attachment-6630\" class=\"wp-caption-text\">Ancient Egyptian Cosmetic Jar on display at the King Tut Exhibition.<\/p><\/div>\n<p style=\"text-align: center;\">In <strong>1872<\/strong> during the reign of <strong>Queen Victoria<\/strong> in Britain, The Crown Perfumery was\u00a0established; this would later become Clive Christian. Queen Victoria was so impressed with the perfumery that she granted permission to use the image of her crown for the crystal bottle-stoppers &#8211; a honour which still endures today.<\/p>\n<blockquote>\n<p style=\"text-align: center;\">&#8220;In ode to Queen Victoria and Prince Albert, who made perfumes for each other as a symbol of their enduring love, many Clive Christian perfumes are created in matching pairs&#8230;&#8221;<\/p>\n<p style=\"text-align: center;\">&#8211;<a href=\"https:\/\/www.telegraph.co.uk\/luxury\/premium-perfume\/what-makes-clive-christian-scent-exclusive\/\" target=\"_blank\" rel=\"noopener noreferrer\">Telegraph<\/a><\/p>\n<\/blockquote>\n<p style=\"text-align: center;\"><strong>It seems the Christian Clive tradition was\u00a0<\/strong><b>passed down to another royal couple&#8230;<\/b><\/p>\n<p style=\"text-align: center;\">For His Royal Highness Prince William and Catherine Middleton in honor of their union, Christian Clive was <a href=\"https:\/\/www.vanityfair.com\/style\/2011\/05\/the-scent-of-royalty\" target=\"_blank\" rel=\"noopener noreferrer\">commissioned<\/a> to create this bespoke presentation of his No.1 perfume. Complete with their initals and diamonds, of course.<\/p>\n<div id=\"attachment_6634\" style=\"width: 470px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-6634\" loading=\"lazy\" class=\"wp-image-6634 size-full\" src=\"https:\/\/www.hannahgladwin.com\/wp-content\/uploads\/2018\/01\/C-and-W-Clive-Christian-perfumes.jpg\" alt=\"The bespoke perfume bottles presented to Catherine and Prince William on their wedding day. The his and hers matched pair of Clive Christian No. 1 Perfumes with gold etched initials for Catherine and William. The perfume bottles are hand-cut crystal with a brilliant-cut diamond solitaire embedded in them. A \u201cC\u201d is etched in gold on the women\u2019s, and a \u201cW\u201d on the men\u2019s\u2014a gift fit for a royal pair.\" width=\"460\" height=\"487\" srcset=\"https:\/\/hannahgladwin.com\/wp-content\/uploads\/2018\/01\/C-and-W-Clive-Christian-perfumes.jpg 460w, https:\/\/hannahgladwin.com\/wp-content\/uploads\/2018\/01\/C-and-W-Clive-Christian-perfumes-283x300.jpg 283w\" sizes=\"(max-width: 460px) 100vw, 460px\" \/><p id=\"caption-attachment-6634\" class=\"wp-caption-text\">The bespoke perfume bottles presented to Catherine and Prince William on their wedding day.<\/p><\/div>\n<h2 style=\"text-align: center;\">How fragrances affect us<\/h2>\n<p style=\"text-align: center;\">It&#8217;s well-known that there are strong links between smell and memory. Certain scents can actually <a href=\"https:\/\/www.hannahgladwin.com\/winter-self-care\/\">affect our physical well-being<\/a> too.<\/p>\n<blockquote>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">\u201c<\/span><span style=\"font-weight: 400;\">75% of all emotions generated every day are due to smell, and because of this, we are 100 times more likely to remember something we smell over something we see, hear or touch.\u201d<\/span><\/p>\n<p style=\"text-align: center;\">&#8211; <a href=\"https:\/\/us.moodmedia.com\/industry\/scent-research-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">Scent Research<\/a><\/p>\n<\/blockquote>\n<p style=\"text-align: center;\">I like to use a perfume for the first time when I travel to a new place. This is because whenever I smell that fragrance again the next time, I&#8217;ll immediately be transported back to that place. There&#8217;s a particular fragrance that I only wore whilst living in Madrid and now, when I catch the same scent, I vividly remember walking down Gran V\u00eda.<\/p>\n<h2 style=\"text-align: center;\">Why we like some fragrances more than others<\/h2>\n<p style=\"text-align: center;\">Research suggests that our perfume preferences are subconciously based on smells that bring us happy memories. Whether we realise it or not.<\/p>\n<p style=\"text-align: center;\">&#8220;We\u00a0only learn to think of smells as \u2018good\u2019 by associating them with good feelings&#8221;. So, <strong>liking a scent partly comes down to good memories associated with it.<\/strong><\/p>\n<p style=\"text-align: center;\">The other deciding factors as to whether you like a fragrance:<\/p>\n<h3 style=\"text-align: center;\">1. <em>Familiarity:<\/em><\/h3>\n<p style=\"text-align: center;\">If someone in your family wore a orange-based fragrance, you will be more partial to citrus scents.<\/p>\n<h3 style=\"text-align: center;\">2. <em>What your body needs:<\/em><\/h3>\n<p style=\"text-align: center;\">If you&#8217;re body&#8217;s in need of something, you&#8217;ll be attracted to a scent that can help. For example, if you&#8217;re feeling a bit tense, you&#8217;ll be drawn to vanilla which helps you to relax (<a href=\"https:\/\/www.hannahgladwin.com\/winter-self-care\/\" target=\"_blank\" rel=\"noopener noreferrer\">more on this here<\/a>).<\/p>\n<h3 style=\"text-align: center;\">3. <em>The nature of your personality<\/em><\/h3>\n<p style=\"text-align: center;\">Psychologists can tell what your favourite fragrance says about you.<\/p>\n<p style=\"text-align: center;\">If you&#8217;re a night owl, you probably favour oriental notes; outgoing and experimental people will like fruity notes; floral fans tend to\u00a0feminine, friendly and outdoorsy.<\/p>\n<h2 style=\"text-align: center;\">Fun Fragrance Fact<\/h2>\n<blockquote>\n<p style=\"text-align: center;\">Monkeys use perfume too!<\/p>\n<\/blockquote>\n<p style=\"text-align: center;\">Scientists have found some monkeys, such as the Mexican spider monkey, mix their saliva with crushed leaves to use as a perfume! They may apply this concoction to themselves every two hours in a day.<br \/>\nThe aromatic plants they use are: the Alamos pea tree, which has fragrant leaves and flowers, a flowering trumpet tree, and wild celery.<\/p>\n<hr \/>\n<h3 style=\"text-align: center;\"><em>Outstanding perfume creations are forever.<\/em><\/h3>\n<h3 style=\"text-align: center;\">-Clive Christian<\/h3>\n<h2 style=\"text-align: center;\">Perfume will always stand the test of time<\/h2>\n<p style=\"text-align: center;\">Applying a fragrance becomes habit for many of us. It tells others who we are. Perfume has the power to lift our spirts and bring back fond memories. From ancient civilisations to modern day, perfume has always meant something more to us. The industry continues to grow year-on-year and has no signs of slowing down. I think this is because perfume is more than just a pretty glass bottle that sits on your dressing table.<\/p>\n<h3><\/h3>\n<h3 style=\"text-align: center;\">Is perfume important to you? Leave a comment below!<\/h3>\n<h3 style=\"text-align: center;\"><\/h3>\n<p><!-- COLLECTIVE WIDGET CODE START --><\/p>\n<div class=\"shopsense-widget\" style=\"text-align: center;\" data-mobile-optimize=\"true\" data-options=\"%7B%22widgetId%22%3A%225a71e99e4df12821e87bb79d%22%2C%22version%22%3A1%2C%22pid%22%3A%22uid7124-39258682-62%22%2C%22size%22%3A200%2C%22columns%22%3A6%2C%22rows%22%3A1%2C%22url%22%3A%22https%3A%2F%2Fapi.shopstyle.co.uk%2Fapi%2Fv2%22%2C%22iframeHeight%22%3A275%2C%22iframeWidth%22%3A1350%7D\"><script> !function(doc,s,id){ var e, p, cb; if(!doc.getElementById(id)) { e = doc.createElement(s); e.id = id; cb = new Date().getTime().toString(); p = '\/\/shopsensewidget.shopstyle.com\/widget-script.js?cb=1517414706375?cb=' + cb; e.src = p; doc.body.appendChild(e); } if(typeof window.ss_shopsense === 'object'){ if(doc.readyState === 'complete'){ window.ss_shopsense.init(); } } }(document, 'script', 'shopsensewidget-script'); <\/script> <iframe style=\"border: 0;\" src=\"\/\/shopsensewidget.shopstyle.com\/#\/?options=%7B%22widgetId%22%3A%225a71e99e4df12821e87bb79d%22%2C%22version%22%3A1%2C%22pid%22%3A%22uid7124-39258682-62%22%2C%22size%22%3A200%2C%22columns%22%3A6%2C%22rows%22%3A1%2C%22url%22%3A%22https%3A%2F%2Fapi.shopstyle.co.uk%2Fapi%2Fv2%22%2C%22iframeHeight%22%3A275%2C%22iframeWidth%22%3A1350%7D\" width=\"1350px\" height=\"275px\" frameborder=\"0\" seamless=\"\">&lt;br \/&gt;<\/iframe><\/div>\n<p><!-- COLLECTIVE WIDGET CODE END --><\/p>\n<h3 style=\"text-align: center;\">Articles quoted:<\/h3>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.telegraph.co.uk\/luxury\/premium-perfume\/what-makes-clive-christian-scent-exclusive\/\" target=\"_blank\" rel=\"noopener noreferrer\">What makes Clive Christian so exclusive<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.abc.net.au\/science\/articles\/2006\/11\/30\/1801176.htm\" target=\"_blank\" rel=\"noopener noreferrer\">Monkeys use perfume<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.sciencedaily.com\/releases\/2009\/03\/090315155106.htm\" target=\"_blank\" rel=\"noopener noreferrer\">What perfumes did Ancient Egyptians use?<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/us.moodmedia.com\/industry\/scent-research-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">Scent research<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/dailymail.co.uk\/home\/moslive\/article-1052174\/15-things-didnt-know-mens-fragrances.html#ixzz55le6Du00\" target=\"_blank\" rel=\"noopener noreferrer\">15 things you didn&#8217;t know about fragrance<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.vectairsystems.com\/blog\/smelleth-the-difference-what-makes-us-all-like-or-dislike-different-fragrances\/\" target=\"_blank\" rel=\"noopener noreferrer\">What makes us like or dislike a fragrance?<\/a><\/p>\n<p class=\"headline heading-content margin-8-top margin-16-bottom\" style=\"text-align: center;\"><a href=\"https:\/\/www.instyle.com\/beauty\/psychology-behind-your-scent\" target=\"_blank\" rel=\"noopener noreferrer\">So THAT&#8217;S\u00a0Why You&#8217;re So Attached to Certain Perfumes<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.thescentcity.com\/blogs\/news\/your-perfume-should-be-a-reflection-of-your-personality-find-out-what-your-choice-of-perfume-says-about-the-type-of-person-you-are\" target=\"_blank\" rel=\"noopener noreferrer\">What your favourite fragrance says about you<\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.vanityfair.com\/style\/2011\/05\/the-scent-of-royalty\" target=\"_blank\" rel=\"noopener noreferrer\">Clive Christian: The scent of royalty<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The power of perfume<\/p>\n<p style=\"text-align: center;\">*This post is sponsored by <a href=\"https:\/\/www.clivechristian.com\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Clive Christian.<\/a><\/p>\n<p style=\"text-align: center;\">Next to flowers, perfume is at the top of the gift list for Valentine&#8217;s Day. Why? A perfume can evoke feelings and it can be a <strong>symbol of love<\/strong>. Scent is powerful: from its rich history to &#8230;<\/p>\n","protected":false},"author":2,"featured_media":6634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[34,2],"tags":[198,174,188,189,64,128,199,190,200],"_links":{"self":[{"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/posts\/5972"}],"collection":[{"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/comments?post=5972"}],"version-history":[{"count":36,"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/posts\/5972\/revisions"}],"predecessor-version":[{"id":6636,"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/posts\/5972\/revisions\/6636"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/media\/6634"}],"wp:attachment":[{"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/media?parent=5972"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/categories?post=5972"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hannahgladwin.com\/home\/wp-json\/wp\/v2\/tags?post=5972"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}